Allie Bakes Sweetens the Pot for Return to Southern California
Bakersfield, CA – When the SPEARS Southwest Tour Series returns to Irwindale Speedway for the penultimate race of 2023, a new series partner will take top billing. Allie Bakes, a Cottage Food Operation based in Los Angeles, CA. The self-taught baker utilizes organic ingredients from local dairies, farmers and millers. Although this is the first race sponsorship for Allie Bakes, she is no “rookie” when it comes to racing. The company’s logo has adorned the hood of the iconic #33 SPEARS Southwest Tour Series car driven by Cale Kanke.
“Introducing new sponsors to the sport is always exciting. We always enjoy representing these new companies and putting them in touch with loyal race fans. Not only is Allie Bakes a strong supporter of racing, but her desserts are also amazing. I think once race fans try her products they are going to be hooked!!” stated the SPEARS Southwest Tour Series’ Brian Olsen.
The “Allie Bakes 100” on September 16th at Irwindale Speedway will pay $7,333 to the winner of the race. In addition to the payout, Allie Bakes will award the driver that leads Lap 33 with a $500 bonus.
“Allie Bakes couldn’t be more excited to be sponsoring the SPEARS Southwest Tour “Allie Bakes 100” at our favorite legendary Irwindale Speedway. We are looking forward to meeting the fans during the autograph session and 100 laps of delicious racing action. Allie Bakes is so proud and grateful to be a part of the RPM Team and to be supporting all the drivers on this very sweet night at the track.” commented Allie Bakes’ Allison Booker who has been attending SPEARS Southwest Tour Series races to cheer on Cale Kanke and the “Pie Car” since the start of 2020.
Saturday, September 16th, the three series of the SRL will make their final appearance of 2023 at Irwindale Speedway. Joining the SPEARS Southwest Tour Series will be the “SPEARS Pro Late Model Series presented by SPS” and the “Spears Modified Series presented by MAVTV”. Both the Pro Late Models and Modifieds will be on the Half-Mile running 60 lap main events. Racing begins at 7:00pm, for more information go to www.srlsouthwesttour.com or www.irwindalespeedway.com.
